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Environmental Communication
Is an integral component of a strategic environmentally orientated company policy and a measure of customer orientation.
Ten years ago, few people would have thought that environmental reporting would be enforced. Environmental labels e.g. the "Blauer Engel" have been successful for many years. The EU also emphasizes environmental communication as a basis for an ecological market.
However, a universal communication concept for the sustained development of the company embraces more:
- Representation of a Sustainability concept for the company
- Environmental labels for products
- Environmental reports for locations
- Advertising with environmental themes in print media and in Internet
- Trade publications, lectures at conferences
- Seminars for employees and customers
Advantages from these measures:
- Better image / brand identification => competitive advantages
- Time savings in discussions with authorities (approval procedures)
- Higher acceptance from the surroundings (e.g. residents)
- Greater identification from employees, suppliers and customers
PE INTERNATIONAL offers worldwide support both for concept creation and implementation of the individual components.